Melissa is a growth-focused executive with more than 30 years’ experience in the advertising, marketing, and business arena. She has an in-depth understanding of what marketers look for in their communications partners and the strategies that can lead to near- and long-term success. Prior to founding Muster, she was Managing Director of R3 Worldwide and helped establish its US presence. Melissa has worked with a wide variety of companies across a range of industries including Honda, Lowe’s, New Balance, Bank of America, Colgate, Burlington Stores, Mastercard, Intel, American Family Insurance, Astellas Pharma, and Molson Coors. A licensed attorney, Melissa brings a unique and pragmatic perspective to any engagement.

Cathy creates value for companies and brands by ensuring marketing resources and communications are on-strategy, aligned, and optimally deployed. Her skills as a creative and realistic problem-solver have enabled her to deliver workable solutions for a wide range of marketers and agencies including small domestic brands and global marketing organizations. Her expertise spans agency reviews, agency roster alignment, consolidation, compensation, to right-sizing relationship solutions. Cathy’s agency experience is the result of more than 20 years in increasingly challenging positions in account management, business development, and agency management at top global agencies. She is known for delivering high-level strategic perspectives coupled with workable implementation plans and galvanizing teams for improved effectiveness and growth.

Kayleigh is an insightful marketing strategist with extensive experience in market research and analysis, project management, and content development. She is a trained strategic thinker with expertise in communications planning and digital strategy and has expansive knowledge of the advertising and marketing landscape. Prior to joining Muster, Kayleigh was a global marketing consultant with R3 Worldwide and worked in both their Shanghai and US offices. While there, she served leading global clients including Sony Interactive Entertainment, Shell, Unilever, Samsung, and American Express. She started her career as a strategic planner and digital strategist working in a number of agencies across the US and China.